Business News

Kashmir's stories and traditions come alive in Asian Paints' Tribute to the Valley

Aug 12, 2026

Srinagar (Jammu and Kashmir) [India], August 12: Few places in the world have captured hearts and imaginations across generations quite like Kashmir. Revered for centuries as 'paradise on earth', its true beauty lies not only in its breathtaking landscapes, but also in its people, the traditions they have preserved, and the artistry woven into everyday life. Inspired by this enduring spirit, Asian Paints, in collaboration with St+art Foundation and XXL Collective, has unveiled two landmark public art initiatives in Srinagar as a tribute to the Valley's rich cultural heritage - Aks-e-Kashmir, which reimagines forty iconic shikaras on Dal Lake as floating works of art, and the Kashmir chapter of 'Donate A Wall', marking the tenth year of the public art initiative with a monumental mural at the University of Kashmir. These initiatives celebrate the stories, craftsmanship and living heritage that make Kashmir truly unique. ~Transforms forty shikaras into floating works of art through its initiative 'Aks-e-Kashmir', and a landmark mural at the University of Kashmir under the 10th chapter of Donate A Wall ~