Why Another Jewelry Brand? The Wite & Gold Story
Mar 11, 2025
New Delhi [India], March 11: In a world saturated with jewelry brands, it's a question many might ask: Why start another one? For Santosh Bhatia and Rajini Bhatia, the answer is simple--because the market was missing something essential. With nearly two decades of experience in the jewelry industry, Santosh and Rajini combined their expertise and vision to create a brand that would stand out from the rest. They created the brand Wite & Gold under Tamanna Gems and Jewellery Pvt Ltd with the objective of providing comfortable, wearable real gold and diamond jewelry that doesn't sit in lockers but is loved and cherished.